Time Based Business Model
2006
Formed by 5 consultants as a co-op. Common brand, shared admin.
Won key customers Telus
2010
Canadian focused package offerings.
Unique IP dev UCM.
Operating model based on %, roles & functions to start selling
2012
Started to focus on vertical markets.
2014
New baseline strategy.
Apptio
2016
Nike
2017
Bought out underperforming partner.
Smartsheet
First account hits $1M (illegible word). Micron, Stanley Black & Decker, Caesar.
IBM
2018
3 sided marketplace forming.
$500K single transaction.
2019
$1M + single transaction.
2020
Customer then partner, Moveworks.
$1.7M single transaction.