Paul Herron

Partner, Strategic Initiatives

Based in Victoria, British Columbia, Canada

Phone: 1-877-687-2826

Areas of Focus and Expertise

Business Development



Relationship Management 

Data Monetization & Organization

Sensitive Data Management

I am a tech strategist and business development expert with over 35 years of experience guiding tech companies through strategic thinking to develop new business channels and secure accretive opportunities. Equipped with an extensive financial background, I also focus on data governance and risk compliance in relationship to technology. I effectively maximize data to help clients achieve financial goals, ensuring all client transactions result in win-win outcomes.

A member of the Strategic Initiatives team at Avantage, I have been instrumental in growing business operations, and have excelled at recruiting consultants and industry experts. My expert ideation and forward-thinking strategies helped Avantage secure a business relationship with Data Sentinel to represent their West Coast operations in Canada and the US.

Throughout my career I have worked with early-stage tech companies to energize their growth strategy and secure their success in a competitive marketplace. To date I have successfully built four independent tech companies, growing each company from a blank canvas to an established organization.

When I’m not strategically growing tech companies, I am an avid outdoorsman and can be found hiking, paddleboarding and spending time at my cabin on Salt Spring Island.

Featured Services

Governance Risk & Compliance

Strategy & Planning

Execution & Performance Management

Technology Solutions

Data Sentinel

Cloud Platforms including Azure & Snowflake

Various ETL Tools